The doom loop

7 12 2018

The doom loop
@ 1 Apple Park Way, Cupertino, CA, USA

How can I dare the impossible?
Less customers but higher profits.

Well, Tim, you gave us the answer.
What surely doesn’t work for most of the world’s companies because it’s not seen as economically reasonable works well for Apple.

If you can’t sell more iPhones then increase the average price of the device’s lineup. At the end of the day you may sell less but your profit grows.

It’s that easy. Just do it.
The many loyal customers will pay.

But do you also see
signs of decay of this applenomical theory?

“When you have eliminated the impossible, whatever remains, however improbable, must be the truth.”
(Arthur Conan Doyle)

And that’s the old fashioned theory that customers also have their priorities and reasonable thoughts about iThings.

Thanks for reading.
I hope to see you visiting my blog again.

Microsoft (not Apple) and the VW Group

5 12 2018

The German VW Group is the largest car manufacturer in the world and so it makes the deal with the strongest IT partner in the world.

• Volkswagen and Microsoft will deeply collaborate to accelerate Volkswagen’s digital transformation

• Volkswagen choses Microsoft Azure platform as the foundation for Automotive Cloud and connected car services for its fleet

• Decisive step for Volkswagen in its transformation into a mobility provider with fully connected vehicle fleet

• Volkswagen will establish a new automotive cloud development office in North America and Microsoft will help support its initial development

• The partnership will leverage Microsoft’s expertise and learnings from its own transformation to help define what will make Volkswagen’s Automotive Cloud unique and adaptable globally

Apple as the biggest company in the world is out. It’s still the iPhone company and not able to provide all you need for a highly complex project.

Apple in the enterprise?

We read a lot about this topic but applications are limited to wearables and mobile phones. They simply don’t have the Know How and the infrastructure to be a valuable partner in such big challenges.


Strategic partnership Microsoft-VW Group

Thanks for visiting my blog iNotes4You.

A popular delusion

3 12 2018

Matteo Salvini, Deputy Prime Minister of Italy, seeks help in using Numbers on an iPad to reduce the country’s excessive national debt.

There’s AI but even this proclaimed innovative feature every big company is talking about won’t help.

It’s still the human brain
which is needed to solve today’s problems.

And there’s more. Steve Jobs told us

“I’m convinced that about half of what seperates the successful entrepreneurs from the non successful ones is pure perseverance.”

This is valid for all of us, not only entrepreneurs. Electronic devices are our daily companions but everybody should know that they solve just a few, very simple problems.

So use your brain and be patient.

Thanks for dropping by.