The App Store

The App Store
and the kind bugs not living
in tropical countries but in your iThing.

Without apps, your smartphone turns into a device converting sound, typically and most efficiently the human voice, into electronic signals suitable for transmission over long distances. Just an innovation of the well-known Smoke Signal technique. That’s it.

Apps drastically change the situation and the term smart phone becomes an appropriate name for an item like the iPhone.

In 1983 Steve Jobs talked about purchasing software:

And you go to buy software and you don’t know what to buy so you go ask the computer dealer, “Which one should I buy?” And that person doesn’t know. They’re out selling computers, they’re not looking at software. And so they give you a bullshit answer, and you buy it, and maybe you’re happy maybe you’re not.

Now compare that to records. Most people walk into a record store and know exactly what record they want to buy. They don’t go up and say, “What record should I buy?” They know exactly what record they want to buy because there’s the phenomenon of the radio station; a free sampling so that we make our decisions before we go into the distribution center for the records.

We need the equivalent in the software business. We need a software “radio station”.

His vision of an app store came true with this announcement:

SAN FRANCISCO, June 9, 2008 – Apple today introduced the new iPhone 3G with App Store support.

The App Store (Apple’s digital distribution platform for mobile apps running on iOS devices) then opened on July 10, 2008 and the iPhone 3G was launched on July 11 initiating an incredible success story.

Applications are subject to approval by Apple, as outlined in the SDK agreement, for basic reliability testing and other analysis. And within these guidelines you will find the key to the most successful application store worldwide with the highest standards to assure quality and security.


Inextricably linked with apps are small animals which most aggressive life forms are well-known from tropical areas and called bugs. Today we have them also massively in the temperate zones and they are distributed for free by Apple, Microsoft, Google, medium-sized companies, and individual enterprises mainly via Apple’s App Store and Google’s Play Store.

See some facts about quality control I put together in a mind map.

Developers have to learn four simple rules to become successful.

Take care about the system analysis.

It’s the process of studying procedures in order to identify its goals and purposes and create a system (the app) that will achieve them in an efficient way.

Test your app and if you don’t find a bug test it again.

Before starting any tests, developers have to shut down and use their schizophrenic partition to reboot. From now on they must behave like bad guys trying to destroy the whole work of this incompetent developer.

Listen to your customers.

If features and the UI are driven by customer requests and feedbacks it’s likely that you will be successful with your business.

Set up a platform.

That means create a mobile friendly website without ad, engage in social networks, etc.

All this doesn’t help if the app isn’t stable or the UI doesn’t feel like ‘Made for Apple’s mobiles’.

Thanks for paying attention.