Continuously more Ss in SWOT
Here is a revamped version of Apple’s SWOT Analysis including some groundbreaking decisions and engagements including the announcement of the Apple and Cisco Partnership on August 31, 2015.
The deal with China Mobile, iOS in the car, engagement in mobile payment systems with Apple Pay, development of disrupting technologies based on wearables, the partnership with IBM and CISCO are essential parts of the strategy powered by Tim Cook and his excellent staff.
Strategic Partnerships …
In 2014 Apple and IBM announced an exclusive partnership aiming to redefine the way work will get done, address key industry mobility challenges and spark true mobile-led business change.
Cisco’s CEO Chuck Robbins about the deal:
I’m thrilled about our new partnership we announced today with Apple. We are coming together to optimize Cisco networks for iOS devices and apps, integrating iPhones with Cisco environments and providing unique collaboration capabilities on iPhones and iPads. Together, we will enable mobile apps and experiences that deliver the quality and experience we need while meeting enterprise requirements for management and security.
After Steve Jobs’ death many publishing media rumored that Apple’s power of innovation would be over. The contrary is the case and the tech visionary Steve Jobs the business visionary Tim Cook took control.
Companies that continually create value over the long term – meaning decades or more, learn how to ingrain the ability into their corporate makeup; it becomes part of their culture and DNA. They create value, jobs, and growth because of their ability to institutionalize innovation.
(Andrew Taylor, Boston Consulting Group)
About the map …
SWOTs may look completely different if created from external or involved people.
The changes I made after March 2015:
1 New Partnership Apple – CISCO
2 New Customer demographic
3 New Apple car technology
4 T->O Online music market
Related links …
Thanks for paying attention.