I’ll be back

11 07 2015

No, it’s not Mr Arnold Schwarzenegger I’m talking about.
It’s a limited offer for Apple’s design masterpiece, the iPhone 4S from the biggest German coffee roaster TCHIBO.

Tchibo is a German chain of coffee retailers and cafés, also known for its weekly-changing range of other products. The latter includes: clothing, household items, electronics and electrical appliances. In Germany, Tchibo’s slogan is “Every week a new world”.

Tchibo’s coffee is sold in supermarkets in the United States, Canada, the Czech Republic, Saudi Arabia, Slovakia, Bulgaria, Romania, Turkey, Hungary, Ukraine, Syria, Israel, Jordan, Russia, United Arab Emirates, Poland and the UK.


  

My hope

for a redesigned successor of the actual iPhone 6 is Richard Howarth, the new Vice President of Industrial Design. Howarth focuses on hardware and has been part of the iPhone team since the device launched in 2007.

Richard, please remove that ugly “Antenna Design”.

The lines at the top and the bottom are not aesthetically coherent with the materials finishes, build quality, and overall marketing and brand tone of the iPhones.

Would Steve Jobs have allowed the iPhone 6 to have the protruding camera and plastic bands on the back?

Thanks for stopping by.


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