Visualizing your Success

5 06 2015

Some people think that personal success can be measured in bucks, clicks, +1s, or Likes.

So I won’t be surprised if somebody wants to visualize his personal value with a chart created with Apple’s spreadsheet app Numbers for iOS.

Here is the tutorial.

  • Step 1
    Create a new spreadsheet within Numbers.
  • Step 2
    Create a table (table 1, top left) and enter the months and the corresponding number of bucks or clicks in a month.
    The last row should contain the sum. It’s needed to display the relative amount of success (the ratio bucks / total x 100).


  • Step 3
    Create another table (below the first table). This table isn’t really needed but usually it’s worth to separate the data from its visualization.
    Refer to the the first two columns of table 1 by using terms like ‘=Table 1::A1’. This will show the months and the absolute values of bucks.
  • Step 4
    Now let’s create the crux of the matter.
    Use the built-in function REPT (Repeat) with the money bag (from Apple’s Emoji keyboard; activation via Settings – General – Keyboard – Keyboards – Add New Keyboard and select Emoji).

Refer to Apple’s excellent help for this function and all the others to understand the parameters.

  • Param 1
    the symbol you want to use for the bar graph
  • Param 2
    the length of the bar (the monthly value in % of the total)

Use it and you will see that Numbers for iOS is perfectly adapted to touch screens.

If you want to refer to a cell of an other table in a function, just tap on it instead of entering the table number and the coordinates. That’s perfect user experience, isn’t it?

Now your visualized success is always with you, on an iPhone, an iPad, or an  Watch.

I suggest to publish your stats quarterly on the internet like Apple does in its U.S. Securities and Exchange Commission (SEC) filings.

Summary …

The usage of functions in Numbers is explained in meaningful helps.
An alternative is to enter the values in a table and use the feature Create Chart from Table. But that would be too easy. Always following the KISS principle doesn’t help you to improve your knowledge.

Related links …

Avoid a Liquidity Bottleneck

An Invoice created with Numbers

If Then Else

Thanks for visiting iNotes4You.

Creating Collages

10 05 2015

People say …

A picture is worth a thousand words.

And there is more …

Humans are designed to absorb visualized information in a jiffy and in many cases remember this information much longer than any other stimulation of senses.

Create collages on your iPad. It’s not only funny but also lets you digest the topic again.

Earlier I posted this image with an ironic content about Apple’s payment system, which works with the iOS devices starting with iPhone 6 and iPad Air 3.


It’s an example for what you can do on an iPad. See the appropriate ingredients, apps, and devices to create collages in the image below. The collage was also created with Apple’s presentation app Keynote.


It might be also worth creating some images with photos of your last holiday. Once you started you’ll love it.

The iPad is definitely a shining example for disruptive technology.

It’s because a touchscreen is much nearer to human activities than any other device or textbook could be. What we do is mostly what we do with our hands. It’s our first approach to new things. Creating artworks, modeling new devices, or writing down all the ideas leading to Einstein’s E=m c c equation on a sheet of paper while walking through the room and reflecting our thoughts is almost always done by hand.

Summary …

Stay hungry, stay foolish, and be creative with your iThing.

Related links …

iPad @ Universities

About the iPad

If you use images you should know something about the Copyright

The Copyright

Thanks for dropping by.


28 09 2014

To work on Microsoft Office files (Excel, Word, Powerpoint) you can either use an app like DocsToGo, a subscription of Office 365 (connected with Microsoft’s cloud service SkyDrive) or a free app called CloudOn by CloudOn Inc., first released in October 2011.


CloudOn can be connected not only to SkyDrive but also to your Box, Dropbox, Google Drive, and Hightail accounts, and send or share files with colleagues and contacts via email directly from within the app. Some features like AirPrint are only available through the Pro version of CloudOn with an introductory offer of $2.99/month or $29.99/year.

The features …

CloudOn works with Microsoft Office documents stored on the above mentioned cloud storages. New files can be created and existing files can be edited. Microsoft’s proprietary file format is kept in either case. •So there is 100% compatibility with Office files and you do not have to worry that they will break or compatibility issues will occur.

  • CREATE, REVIEW and EDIT documents
    Create, review and edit Microsoft Word documents , Excel spreadsheets and PowerPoint presentations on an iPad or an iPhone.
    •Insert charts, images, equations, SmartArt, clipart, tables, shapes and change format fonts, paragraphs, styles, themes and layout.
    •Review spelling and grammar, track changes, comments, annotations and rich markup.
    View and create charts (including pivot, bar, line, area etc), add formulas, filter etc.
  • ACCESS and MANAGE files
    •Seamlessly connect to and access Microsoft Office and Adobe Acrobat documents in your cloud storage provider account(s), including Box, Dropbox, Google Drive and SkyDrive.
    •Open documents, spreadsheets and presentations from your email accounts as well as Box, Dropbox, Google Drive and SkyDrive.
    •Copy, paste, delete, rename and move files across folders.
    •All files are saved automatically giving you the comfort that you won’t lose your data.
    •DOC, DOCX, XLS, XLSX, PPT, PPTX, PDF, JPG, PNG, GIF are the file types supported by CloudOn.
  • SHARE and SEND documents
    You can work on the same doc with colleagues (understandably not simultaneously).
    •Use the FileSpace to add context to your work – view all the activity on any given doc including edits, action, and notes or if you prefer just send a link to the file by email.
  • AIR PRINT documents (feature of the Pro version)
    •Print Word Documents, Excel Spreadsheets and Powerpoint Presentations.

Here is a summarization of all features created with a mind map with my favorite mind mapping tool iThoughts HD for the iPad.


Feel free to download this map from my Box account.

The alternative file formats have been created with iThoughts HD for iPad (.ITMZ file format). Compatibility to other tools is limited.

Application File format
Adobe Reader PDF
Apple iWork/Microsoft Office DOCX
iThoughts ITMZ
MindManager MMAP

User interface …

The functionality of CloudOn is pretty straightforward, with a tidy interface that allows you to rearrange the layout of your files by tapping an icon. There are also shortcuts for creating a new document and for accessing the settings and other menu options.


CloudOn also has an autosave feature, so if your quick burst of editing is interrupted, everything will have been saved for when you can come back to it.

The navigation features and the different ways to show files and storages are quite impressive. But navigation through folders is unfortunately not the main task of the app. It’s working inside a document.


In contrast to Apple’s iWork suite the UI of CloudOn when working on a document is not perfectly adapted to touch screens. It just reflects what is well-known from the original versions of the Microsoft Office suite. With a “RIBBON” as the main menu bar it works like the big brother for desktops. This might be seen as an advantage by many users but others complain about the missing adoption for the iPad’s touch screen.


This is the fully adapted keyboard of Apple’s spreadsheet application NUMBERS.


As you can see Apple uses a fully adapted keyboard which fully supports the basic tasks done with a spreadsheet application like choosing the field type (text, number, date, term), building a sum, and using functions.

There would be a lot of features which should be added to CloudOn to facilitate typing on an iPad in Excel. CloudOn just helps a bit by adding a row at the top of the iPad keyboard with Ctrl, Alt, Shift, Tab, function, arrow, Esc, and Del keys.

Unfortunately there is a keyboard lag. A slight delay between touching the keys and the appearance of letters on screen makes the typing process feel disjointed. You might also recognize the usefulness of Apple’s autocorrect feature which is not working in CloudOn documents. It’s quite frustrating to manually correct all those minor typos.

In a group setting CloudOn’s lack of support for custom add-ons, templates, auto-correct settings, and other advanced features may limit the program’s usefulness. Still, the word processor lets you track and accept changes, show or hide markup, make and view comments, restrict editing, and compare and combine versions.
Similarly, the mobile versions of the spreadsheet and presentation apps provide most of the features you’ve come to expect in Excel and PowerPoint, respectively.

Summary …

For all the productivity apps working on Microsoft Office files this is still valid:

It’s not that it does it well,
it’s that it does it at all.

CloudOn goes far beyond the basics to provide a full set of word-processing, spreadsheet, and presentation features in a familiar interface. But it’s still not adapted to touch screens.

So the usefulness is only given if there is a constraint to stay fully compatible with Microsoft’s file formats. It’s also useful if documents are just for accessing information or making smaller changes.

In general the concept of porting a desktop app to an iPad with just slight modifications is wrong and will not be accepted by the majority of users. We are living in year 4 after the launch of the first iPad and users need and want apps fully adapted to touch screens.

A further disappointing approach to manage Microsoft Office files and a certificate of poverty for Microsoft not to offer an iPad version of their Office 365 Suite.

Related links …

Office 365 for Mobiles

Thanks for dropping by.

Critical notes on Mind Mapping

3 09 2014

This is an an address to the community of mind mappers including myself.

First of all let me say that I’m no professional mind mapper and my native language is not English. So please be sympathetic if there are lacks in my statements or in understanding my intention.

I started mind mapping about one year ago with the app iThoughts on an iPad after moving into the Post PC era. It was the way to visualize content and the reason might be my profession. As a programmer it’s a daily task to first visualize what the algorithms should do after coding them and how they should be presented to users without any knowledge of the executed tasks behind the UI.

Getting in touch with the world’s largest platform for mind mappers, it’s, and experts in social networks like Toni Krasnic, Hans Buskes, Chuck Frey, Liam Hughes, Chance Brown, Daniel Tay and many others I could improve my theoretical knowledge. Since then I tried to use mind maps in my blog frequently. My blog is about the usage of Apple’s iOS devices and so it’s obvious to use maps for summarizing features of devices and apps with these intentions:

  • forcing people to explore information
  • improving attractiveness of articles by using images which present further information instead of being just eye catchers
  • motivating readers to use mind mapping tools for a more effective summarization process

After one year of using maps in my blog it’s worth to summarize my experiences.

Readers like it …

I always get positive response when using mind maps in an article.
Thousands of downloads show that readers are interested in visualized information.


This should motivate authors to use them wherever it’s useful e.g. to summarize technical descriptions or shortened information about more complex topics.

Readers don’t use tools …

Because I always provide links to download my maps in different file formats (PDF, some proprietary formats of other mind mapping tools, and since some days also the DOCX file format) I can look at the number of downloads from my BOX account.

The total number is about 9,500 and 95% are PDF downloads.

Provide additional text …

Usually mind maps should speak for themselves. This often is true for simple maps but when it comes to more complexity additional explanations are all too frequent missing.

Visitors on blogs and social networks do not really understand what the meaning of topics or subtopics is, why it is important, and where additional information is provided when looking on the surrounding textual information. Connections are cut off.

Do not publish ‘personal maps’ …

Maps can roughly divided into content which is only suitable for the creator and maps which are useful for the public. See this map. It was published on Biggerplate without an added description. What can it be used for? What was the intention of the creator? From a graphical point of view it looks nice but I think that’s all and visitors take a look, tap on ‘Like’ and move over to the next nice image.


Sadly this distinction is not made on the BIGGERPLATE platform where we see maps which are useless for the public because they just reflect complex considerations of individuals which are presented without further explanations.

Add further file formats …

If the target of mind mappers is to spread the technique to a larger audience downloads of different file formats should be added. Otherwise mind mappers stay within their community and others cannot access their content.

There are factual standards for documents (PDF, DOCX) and images (PNG, JPG, etc.) but there are still lots of proprietary formats of the developers of mind mapping tools with low compatibility level.

It should be a topic for conferences to find a solution.

Missing stats …

Biggerplate by far is the largest platform for mind maps.

Here is an actual info graphic published by Liam Hughes (UK), the founder of the platform, in February 2014.


In this context the following stats are important:

  • 76% used mind mapping for “brainstorming by myself”
  • 39.1% of the sample used tablets for mind mapping
  • 3.51 on a scale of 1-5 is the importance of choosing a mind mapping tool because of its supported map style
  • Only 10% of the surveyed participants are younger than 30 years.

Additionally I extracted some information directly from the website.

Map Views 6,435,382
Members 63,009
Google +1 437
Facebook Likes 2,215
Supported File Formats 6 (1)
Groups 163 (2)
Trainers 25

DropMind, Concept Draw, XMind, Mindjet, iMindmap, MindGenius
Everybody is entitled to create his own group. The consequence is confusion about the uniqueness of content and an appropriate assignment of newly uploaded maps.

Unfortunately I couldn’t find stats about the total number of uploaded and downloaded maps. The numbers are only displayed for each map. So let’s have a look on the number of views, 6,5 millions. This sounds much. But views can be views of some seconds or views followed by downloads.

What can be said is that the number of views of a representative number of maps is significantly below the number of downloads.

Group ‘Finance Maps’ with an average ratio of 10/1 that means just one member of 10 downloaded the map for what reason soever. Within other groups the ratio varies between 50/1 to 1000/1.

Possible reasons could be

  • No suitable file format available
  • No further description available
  • Ugly preview
  • Applicable only for personal usage

So there is some work for the Biggerplate team to improve the usefulness of the platform. Searching for suitable maps is a disaster. 163 groups created by members, an uncountable number of wrong sorted maps, and the missing support for the fast growing number of mobile devices are stumbling blocks to gain currency.

The Post PC era …

Mind maps are cormorant space eaters.


Stats show us that more and more people are on the way into the Post PC era. Mobility is the keyword and it goes along with reduced screen sizes.


A revamped approach like MINDLY for the iPhone (by Jaakko Rantannen) is necessary to use maps on mobile devices (see my app review under ‘Related links’).

Use mind maps …

I don’t have reliable stats about articles published by mind mappers. So it’s just my personal observation that mind mappers often do not use mind maps.

That’s a quite noteworthy discrepancy between their target to further popularize the technique and their own formats for published content.

To emphasize this:

It doesn’t look exemplary if mind mappers don’t use mind maps.

Describing the benefits of the technique repeatedly doesn’t win somebody over to mind mapping.

It’s still the old metaphor of ‘Learning by doing’ which helps.

We are in a transition phase from computers to mobile devices, also known as the Post PC era, and mind mappers know that maps are cormorant space eaters but less is efforts are undertaken to solve this conflict.

Vendors of operating systems still ignore the mind mapping technique by not providing implemented, standardized functionalities which allow to use maps without additional software. A consequence of the file format disaster?

There is hope …

And that’s the paradigm shift in teaching and learning with tablets using mind mapping tools. Developers will or already have recognized this market and I hope we will see innovative solutions. Tools like INSPIRATION and it’s latest updates as well as Mindly move into the right direction (see my reviews under ‘Related links’).

Summary …

There is a lot to do to bring mind mapping to the public.
Schools are an essential part on this rocky road.

Related links …

Biggerplate …

Biggerplate Annual Report 2014

Blog posts …

Mindly for the iPhone

Inspiration for the iPad

iThoughts – redesigned, reengineerd, re-everythinged

Remarks to Mind Mapping

Molecules and Art

Thanks for visiting iNotes4You.

Presentation with Keynote

28 08 2014

Apple offers it’s iWork suite with Keynote (presentations), Numbers (spreadsheets), and Pages (letters) for iOS and OSX for free since October 2013.

The iOS versions are perfectly adapted to touch screens and you won’t find the 80% features of Microsoft Office which private users don’t need. The concept of iWork follows Steve Jobs philosophy of focusing on essentials and saying NO to avoid excess.

Since starting my blog here on WordPress I use Apple’s Keynote for creating all the collages I need for my articles and for posting on social networks. To visualize information with Keynote is a quite funny job and lets you more intensively think about the topic you are working on.

An example …

To increase the security of an Apple account the company offers 2-Step Verification. Once activated it needs so-called ‘Trusted devices’ or a Recovery Key to manage your Apple ID.

Here is a presentation created with Keynote explaining the activation and usage of 2-Step Verification.


Feel free to download this sample as PDF file or in the native file format of Keynote.

Application File format
Adobe Reader PDF
Apple Keynote KEY.ZIP

Once you created a presentation you can use it for posting it e.g. to Snapguide, the platform for publishing How Tos.

Some tidbits of Keynote …

It’s no question at all that Microsoft Office is a more powerful tool for professional tasks. Regarding presentations I think different. At the end if the day the outcome is a presentation focusing on essentials to not disrupt a straightforward view on the topic. This can be easily done with Keynote and there is no need to use Microsoft’s Powerpoint. Only the brain is able to support the creation of understandable visualized information.

Mask (crop) an image


You cannot really crop an image inserted in a slide but you can hide unwanted portions of an image without modifying the image itself. Just double-tap the image. The mask controls appear. The default mask is the same size as your image. Use the controls to change which parts of the image are visible. Double-tap the image at any time to readjust its mask.



Tap an object, then tap Format Inspector (brush symbol top right). Tap Style Options, then tap Effects. Drag the Opacity slider.

Layer, group, and lock objects

You can layer text and objects to create the appearance of depth on a slide and then move items higher (forward) or lower (backward) in the stack.
You can group multiple objects so that you can move, resize, or rotate them as a single unit. To avoid inadvertently moving, modifying, or deleting an object, you can lock it.

You can group multiple objects and then move, resize, or rotate them as a single unit.
Just touch and hold an object, then with another finger, tap the other objects you want to select. Lift your fingers, then tap Group from the context menu.


You can customize the appearance of a line by changing its width (thickness), its color, or adding different endpoints to it – for example, an arrow, circle, or square. This is useful if you want to make a double-headed arrow, or if you want to create a decorative divider.
Drag the handles (the blue dots) to change the line length and rotation.
For curved lines, drag the green dot to change the arc.

Interactive Links

If you want to refer to external available information you can use Interactive Links which can be assigned to any object.


Just tap an object, tap Tools, and then tap Presentation Tools. Use Interactive Links to add a slide, a webpage, or an email address. If you tap on the object while presenting the defined action will be executed.
For example, you are talking about iCloud and assign a link to Wikipedia to get some background information.



To make your presentation more dynamic, you can animate the objects on a slide. For example, you can make text appear on the slide one bullet point at a time, or make an image of a ball bounce onto the slide.

Object animations are called build effects. Different build effects are available depending on whether the object is a text box, chart, table, shape, or image.
Moving an object onto a slide is building in. Moving an object off a slide is building out.


To breathe life into a presentation about your last holiday assign soundtracks (music from your iTunes Library).


For my readers not living in Thailand …

Asanee–Wasan (Thai: อัสนี-วสันต์ โชติกุล or Asanee + Wasan Chotikul) is a Thai rock band fronted by brothers Asanee “Pom” and Wasan “Toe” Chotikul. Among the band’s hits is a 1989 song that puts into verse the lengthy ceremonial name for Bangkok, “Krung Thep Mahanakhon” (“กรุงเทพมหานคร”). The elder brother, Asanee, is known for his guitar solos and his wild, “rock star” persona. His way of singing ballads is often described as broken-heart jiggo (jiggo is a Thai slang for bad boy, parody from Gigolo in English and Italian). The bespectacled Wasan is known for his sensitive songs and softer, gentler style. Their songs often include a hook chorus sung by female backing vocalists.

For sure an expendable annotation for Thais because they all know the Chotikuls.

Controlling a presentation using an iPhone


Note, that it works not only with both devices connected to the same WiFi network but also with Bluetooth. Just activate BT on both devices and they will connect automatically. It’s also possible to connect more than one device to control the presentation.

To enable remote control open a presentation, tap Tools, tap Presentation Tools, and than tap Allow Remote Control and activate Enable Remotes.

Some cons …

It’s not all roses and Apple surprisingly is not perfect. Here are some features not supported although it would be a ‘Nice to have’.

  • Missing layout enhancements

    Align selected objects (top, bottom, right, left)

    Evenly space selected objects
    The rulers faded in when tapping on an object don’t really help.

    Nudge selected objects along feint lines by using arrow controls
    This is the main problem within Keynote. Not only alcohol let your fingers act restively.

  • Reordering multiple slides
  • Copying multiple slides
  • Moving multiple slides to other presentations
  • Access to Safari within Keynote

My workflow …

Creating an image lets you again intensively think about your topic. So it’s worth to create own collages instead of just using images found in the internet.

First I collect some useful images, open Keynote and start creating a collage which hopefully can be helpful for readers. Using colors, connectors, text, and screenshots taken from my device breathe life into the collage.

If it’s ready I take a screenshot while in presenting mode and insert it into my blog post. That’s it.

The benefit is that you are always far away from any Copyright infringement valid for images you found in the internet. You can find more information in my blog post The Copyright.

File management …

Here are some notes how to ensure that files are securely stored and accessible for others.

  • Always generate a copy of your presentation
    Just tap and hold on a file until it jiggles, then tap on + to copy the file. So you are secure if you accidentally delete a presentation.
  • Turn on iCloud to sync files on all your devices
    Go to Settings – iCloud – Documents+Data and turn on Documents+Data. Make sure that Keynote is turned on.
    So you just need an iPhone to present your slides to an audience by connecting it to a beamer, a TV or any other HDMI capable device with Apple’s Digital AV Adapter.
  • Use WebDAV for additional backups
    If you tap on the Action control and select ‘Send a copy’ iWork offers WebDAV as an alternative place to store files. All your cloud storages supporting WebDAV can be configured to send a copy to that place. With this you have an additional copy of your file and you can use your preferred unique place for sharing files with others.

Using WebDAV is explained in a further blog post mentioned in the ‘Related links’ section.

Summary …

It’s worth using Apple’s Keynote for creating powerful presentations. With the help of an iPad you can do it everywhere and anytime just using your fingers, the main source of creativity.

Related links …

Presenting with iPad (1)

Presenting with iPad (2)

Non-Linear Presentation

Final Argument

Facts about iWork for iCloud

iWork to Airport

iWork and Sharing

WebDAV Basics

Thanks for flying with iNotes4You.

Power on your Brain

11 08 2014

In some way there are similarities between a human being and a mobile device and in particular between an operating system and a human brain.


In April 2014 Microsoft ended the support of its famous dinosaur, Windows XP. The reason was that it was outdated and any further attempts to keep the machines healthy would be like using temple pillars as the bodywork for a skyscraper.

If we look at human brains, age is a significant factor to cause buggy behavior. Further patches (consequences of experiences) are either incompatible or rejected by the existing operating system, the myriads of connected nerves.


It needs an innovative basic construction to adapt to changes in the outer world, and so keep the installation requirements up to date. Changes might have their origin in different opinions of fellow human beings or in reading information, understanding the messages, and qualifying them as useful or necessary to overtake.

Steve Jobs
I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn’t interest me, and begin dropping in on the ones that looked interesting. It wasn’t all romantic. I didn’t have a dorm room, so I slept on the floor in friends’ rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.

Let me give you one example: Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn’t have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating. None of this had even a hope of any practical application in my life.

But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it’s likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.

Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.
(part of the Commencement Address at Stanford University, 2005)

Some kind of openness (like Open Source Software) is needed to further develop the own personality, knowledge, and imagination.

Technical products have it or don’t have it in their genes which hopefully are designed by forward looking enginieers.

And here we come to the main difference between humans and computers.

Whereas a computer’s main board cannot be changed fundamentally, humans are able to connect the dots in different ways, change the connections, or make connections important or unimportant.

At the end of the day, Microsoft stopped the support for a veteran but it’s up to you to keep on installing patches for your own brain. Just skip incompatibilities, bypass channels, take all other hurdles and you will get the message

‘Successfully installed.’

It doesn’t take a long time and you will recognize significant performance improvements.

Well, you might ask:

What’s the way to get ready for patches and fix some bugs in interactions with others?

Be sure, SIRI won’t support your request. She is quite stupid and that would also if she would be a he. No automated system will ever be a useful guide to discover your brain.

You should start with a mobile device, with which you can walk to different inspiring places, and follow Apple’s famous catchphrase

There’s an app for that.
That’s the iPhone. Solving life’s dilemma one app at a time.

It should be added that using a device is just one side of the coin, but a highly convenient one because there is no need for a rubber. Creativity needs just your brain and your fingers. Regarding your brain, Steve Jobs gave us a hint what’s also needed, an attitude. He used some simple words to express his opinion:

Stay hungry, Stay foolish.
Think different.

To avoid any further platform wars between Apples and Androids you also might use Samsung’s Galaxy. It just will be a bit harder to find out the right app in Google’s Play Store.

Apps and devices …

No electronic device is needed to start your project of changing your mind. But it would support your way to go through the many things needed to connect the dots. But only if the little helper stays in the background and there is no need to use further hardware like cables, keyboard, monitor, and mouse. You shouldn’t be bound to any work desk. Ideas come up accidentally and most often a work desk hampers an open-minded approach. Repress the memory of your office environment because it’s only you you should focus on.


It was Steve Jobs philosophy to focus on what’s important. He and is excellent engineers ported this maxim into the devices, the iPhone and the iPad. The company once explained it on its website

Simplicity is often equated with minimalism. Yet true simplicity is so much more than just the absence of clutter or the removal of decoration. It’s about offering up the right things, in the right place, right when you need them. It’s about bringing order to complexity. And it’s about making something that always seems to “just work.” When you pick something up for the first time and already know how to do the things you want to do, that’s simplicity.

Going along with seamless to use devices you need apps without bells and whistles which let you focus on your task and show the things like they are stored in your brain. Transfer the connections of nerves to connections of topics in a visualized way.

I suggest two apps:

  • a mind mapping tool
    with which you can emulate important connections of nerves in your brain
  • a browser
    which is much more powerful in supporting your thoughts than any version of SIRI ever can be

Usually well-designed mind mapping tools like iThoughts offer an integrated browser so there is just one app needed. You can use the integrated browser to look up some facts or opinions of others and assign the links you found to topics for later use.

Use the mind mapping tool to summarize all your thoughts which might answer the question

Where do I want to go?
What are the actual stumbles which hamper the installation of patches for my brain?

If you still grope about in the dark ask for help. Again, don’t ask SIRI but your family members, good friends or members of appropriate communities.

Because of my education and work I only can give you some tips for perfect apps supporting your project to become compatible for patches, opening your mind, and using the powerful little mobile devices for more than changing wallpapers five times a day.

It needs some time to go through your life and create a strategy for the future. Again I like to use an Apple slogan for the iPhone to make it clear …

The biggest thing to happen to iPhone since iPhone.

or in a patched version

The biggest thing to happen to you since your first birthday.

or with an iPad slogan

Redesigned. Reengineered, Re-everythinged.

If your project comes to a successful state it’s not the end. Efforts are needed to validate your redesigned way of looking at the things. Update not only your brain but also your mind map.

Summary …

Apple’s mobile devices initiated a paradigm shift in learning.
Now it’s your turn to make the most out of this amazing opportunity.

Related links …

Mind mapping tools for the iPad …

iThoughts for iOS


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The Pareto Principle

5 08 2014

The Pareto principle, also known as 80-20 rule states that roughly only 20% of the causes affect 80% of the effects.


I would like to give you some examples and an attempt to connect the rule with some aspects of Apple’s strategy to design hardware and software products although I didn’t find any hints published by Apple which explicitly refer to the 80-20 rule. But I’m sure it’s in the mind of Apple’s engineers and can be seen as a guideline for developing products.

Microsoft and the Pareto principle …

Paula Rooney published this noteworthy insight on October 3, 2002

Microsoft’s CEO: 80-20 Rule Applies To Bugs, Not Just Features

In recent months, Microsoft has learned that 80 percent of the errors and crashes in Windows and Office are caused by 20 percent of the entire pool of bugs detected, and that more than 50 percent of the headaches derive from a mere 1 percent of all flawed code.

In an e-mail update sent out broadly to enterprise customers on Oct. 2, 2002, Microsoft CEO Steve Ballmer highlighted initial progress being made on the company’s Trustworthy Computing initiative, an effort rolled out by the vendor last January to improve its reputation in the reliability and security arenas. For one thing, there will be faster bug-fixing as a result of an error-reporting facility embedded in Office and Windows. And that error-reporting tool will be part of the forthcoming Windows.Net Server 2003.

The automated error-reporting tool enables customers to relay errors to Microsoft in a condensed “mini-dump” format, which simplifies the process, Ballmer said.

“One really exciting thing we learned is how, among all these software bugs involved in the report, a relatively small proportion causes most of the errors,” Ballmer wrote in his three-page memo. “About 20 percent of the bugs causes 80 percent of all errors, and – this is stunning to me – 1 percent of bugs caused half of all errors.”

But one analyst said that customers should not come to the conclusion that the 80-20 bug ratio will make it easier for Microsoft to clean up problems with its software.

“The 80-20 rule is often believed to be true in most things. Most often it is used by vendors to distract people from the problem of inadequate quality with the implication that they only need to work on a small number of issues to correct that problem,”

said Rob Enderle, research fellow at Giga Information Group.

“What’s forgotten is that 20 percent are often the most complex, most difficult issues to correct and the most likely to spawn new problems as part of the correction process.”

The tool and debugging method, however, did help Microsoft address 20 percent of all Windows XP bugs in Service Pack 1, more than half of all application errors fixed in Office XP Service Pack 2 and 74 percent bugs of fixed in the beta test version of Visual Studio.Net, Ballmer claimed.

A summary …

Ready for a summary of Pareto’s principle?

So here it is and as usual on iNotes4You it’s summarized with the help of a mind map.


Feel free to download this map from my Box account.

The alternative file formats have been created with iThoughts (.ITMZ file format). Compatibility to other tools is limited. The DOCX file format is suggested for those who don’t use a mind mapping tool. The file contains the image as well as a detailed outline of all topics.

Application File format
Adobe Reader PDF
Apple iWork/Microsoft Office DOCX
iThoughts ITMZ
MindManager MMAP

Apple and the Pareto principle …

Apple’s operating system for mobiles, the hardware, and software applications are as complex as other comparable systems. Only developers are deeply engaged in what’s going on in the code if a user e.g. taps on the touch screen of an iPhone or an iPad. Be sure, it’s a lot what has to be considered when designing the code and providing APIs (Application Programming Interface) to developers who then create their apps based on implemented functionalities of iOS.


For us, as users of Apple’s mobile devices, there are only two but quite important things, the UX (user experience) and the UI (user interface).

One common adage in the IT industry is that 80 percent of all end users generally use only 20 percent of a software application’s features. Aside the concrete numbers this seems to hit the nail right on the head and I think nearly all of you can agree. Only a minority, the power users, get more mileage out of an application.

Basically there are two options to increase the UX of software products

  • two versions
    a standard and a professional version with extended features
  • one version
    with features limited to the commonly accepted needs of customers

Apple goes the latter way roughly according to the Pareto principle.
But there seems to be a problem.

What are the features if all the options are roughly reduced to the mentioned 20%?

Well, it depends on the application and necessary features can only be identified by constantly looking on the behavior of customers.

If you settled all the needs of customers the next problem comes up.

How can the features be packed in a clean and tidy user interface?

It was Sir Jonathan Ive, Apple’s top designer, who once said

Simplicity is often equated with minimalism. Yet true simplicity is so much more than just the absence of clutter or the removal of decoration. It’s about offering up the right things, in the right place, right when you need them. It’s about bringing order to complexity. And it’s about making something that always seems to “just work.” When you pick something up for the first time and already know how to do the things you want to do, that’s simplicity.

Regarding the UX and UI I found a noteworthy article by Susan Weinschenk, Ph.D., on about The Psychologist’s View of UX Design (please use the link under ‘Related link’ to read the full article). It can be seen as a validation of the Pareto principle in the sense of separate the vital few from the trivial many. And with this it also proofs Apple’s strategy of seamless usage of its mobile devices.

Here is a summarization of the main points visualized in a mind map.


Feel free to download this map from my Box account.

The alternative file formats have been created with iThoughts HD for iPad (.ITMZ file format). Compatibility to other tools is limited. The DOCX file format is suggested for those who don’t use a mind mapping tool. The file contains the image as well as a detailed outline of all topics.

Application File format
Adobe Reader PDF
Apple iWork/Microsoft Office DOCX
iThoughts ITMZ
MindManager MMAP

There’s a finite amount of resources to focus on finding and fixing issues or improving the user experience. It’s the task of designers and engineers to find out the small number of items account for a disproportionate amount of results. An effective strategy is to separate these vital few from the trivial many to improve the user experience.

If you use an Apple mobile device you already recognized that problems with the operating system can be solved with solely three methods

  • Reboot
  • Restore
  • Recover

This is a quite remarkable step to reduce the efforts of users to fix problems.

It’s definitely the wrong and most ineffective way to fill a knowledge base with thousands of articles, often not applicable for devices even if they run on the same version of an operating system. That’s my experience of working on Microsoft Windows based computers in the last 30 years. Problems with drivers, Dynamic Link Libraries, vulnerabilities, monthly published patches, etc. have been quite frustrating tasks, wasted your time, and, regarding the usage of Windows PCs in businesses, cost a lot of money. A reason could be the genes Microsoft put into the cradle of its operating system.

Summary …

Companies looking at the 80-20 rule have to identify the 20% in all areas which means find out the few vital from the many trivial.

Going along with this analysis more simple solutions for usability problems, feature requests, support calls, software bugs or revenues can be created.

If you recognize that reading just 20% of my blog post let you understand 100% of my intention than you have a further validation of Pareto’s principle.

Related links …

Apple’s Focusing

Apple’s Strategy and Ad

The Psychologist’s View of UX Design

Thanks for stopping by.


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